Visit +UP Reward 101 for more info on the new loyalty program. You must use your Rite Aid Wellness card to qualify for the +UP Reward. You can only use 1 of each VV coupons per month as they are now tied to your Wellness card (so no multiple prints of each coupon).
This week (9/2), the Load2Card program starts, so you may want to opt out of the program so that your +UP Rewards still print at the bottom of your receipt. However, you still won't be able to use your +UP Rewards until 6 am the following day.