Unfortunately, Rite Aid discontinued the +UP Reward program. However, starting in May (week of 5/3), you can use your Wellness+ card for the new Plenti program. We'll see how the deals pan out with that program.
Until then, the deals are so, so this week.
You must use your Rite Aid Wellness card to qualify for sale prices. You can only use 1 of each VV coupons per month as they are now tied to your Wellness card (so no multiple prints of each coupon).
If it's not the week of 4/5/15, click here for the current Rite Aid deals.